diff --git a/drivers/gpu/drm/drm_gem.c b/drivers/gpu/drm/drm_gem.c
index 6854f5867d51..785ac561619a 100644
--- a/drivers/gpu/drm/drm_gem.c
+++ b/drivers/gpu/drm/drm_gem.c
@@ -941,6 +941,65 @@ drm_gem_release(struct drm_device *dev, struct drm_file *file_private)
 	idr_destroy(&file_private->object_idr);
 }
 
+int drm_bo_set_label_ioctl(struct drm_device *dev, void *data,
+		       struct drm_file *file_priv)
+{
+	struct drm_label_object *args = data;
+
+	if (!args->len || !args->name)
+		return -EINVAL;
+
+	if (dev->driver->label)
+		return dev->driver->label(dev, args, file_priv);
+
+	return -EOPNOTSUPP;
+}
+
+/**
+ * drm_gem_label - label a given GEM object
+ * @dev: drm_device for the associated GEM object
+ * @data: drm_label_bo struct with a label, label length and any relevant flags
+ * @file_private: drm file-private structure to clean up
+ */
+
+int drm_gem_set_label(struct drm_device *dev, struct drm_label_object *args, struct drm_file *file_priv)
+{
+	struct drm_gem_object *gem_obj;
+	int err = 0;
+	char *label;
+
+	if (args->len > 0)
+		label = strndup_user(u64_to_user_ptr(args->name), args->len);
+
+	gem_obj = drm_gem_object_lookup(file_priv, args->handle);
+	if (!gem_obj) {
+		DRM_ERROR("Failed to look up GEM BO %d\n", args->handle);
+		err = -ENOENT;
+		goto err;
+	}
+
+	if ((args->len == 0 && args->name == NULL) || gem_obj->label) {
+		kfree(gem_obj->label);
+		gem_obj->label = NULL;
+	}
+
+	gem_obj->label = label;
+
+	drm_gem_object_put_unlocked(gem_obj);
+
+	if (IS_ERR(gem_obj->label)) {
+		err = PTR_ERR(gem_obj->label);
+		goto err;
+	}
+
+err:
+	if (err != 0)
+		args->flags = err;
+
+	return err;
+}
+
+
 /**
  * drm_gem_object_release - release GEM buffer object resources
  * @obj: GEM buffer object
@@ -958,6 +1017,11 @@ drm_gem_object_release(struct drm_gem_object *obj)
 
 	dma_resv_fini(&obj->_resv);
 	drm_gem_free_mmap_offset(obj);
+
+	if (obj->label) {
+		kfree(obj->label);
+		obj->label = NULL;
+	}
 }
 EXPORT_SYMBOL(drm_gem_object_release);
 
diff --git a/drivers/gpu/drm/drm_internal.h b/drivers/gpu/drm/drm_internal.h
index 51a2055c8f18..8259622f9ab6 100644
--- a/drivers/gpu/drm/drm_internal.h
+++ b/drivers/gpu/drm/drm_internal.h
@@ -137,6 +137,10 @@ int drm_gem_pin(struct drm_gem_object *obj);
 void drm_gem_unpin(struct drm_gem_object *obj);
 void *drm_gem_vmap(struct drm_gem_object *obj);
 void drm_gem_vunmap(struct drm_gem_object *obj, void *vaddr);
+int drm_bo_set_label_ioctl(struct drm_device *dev, void *data,
+			struct drm_file *file_priv);
+int drm_gem_set_label(struct drm_device *dev, struct drm_label_object *args,
+			struct drm_file *file_priv);
 
 /* drm_debugfs.c drm_debugfs_crc.c */
 #if defined(CONFIG_DEBUG_FS)
diff --git a/drivers/gpu/drm/drm_ioctl.c b/drivers/gpu/drm/drm_ioctl.c
index f675a3bb2c88..079d1422f9c5 100644
--- a/drivers/gpu/drm/drm_ioctl.c
+++ b/drivers/gpu/drm/drm_ioctl.c
@@ -709,6 +709,7 @@ static const struct drm_ioctl_desc drm_ioctls[] = {
 	DRM_IOCTL_DEF(DRM_IOCTL_MODE_LIST_LESSEES, drm_mode_list_lessees_ioctl, DRM_MASTER),
 	DRM_IOCTL_DEF(DRM_IOCTL_MODE_GET_LEASE, drm_mode_get_lease_ioctl, DRM_MASTER),
 	DRM_IOCTL_DEF(DRM_IOCTL_MODE_REVOKE_LEASE, drm_mode_revoke_lease_ioctl, DRM_MASTER),
+	DRM_IOCTL_DEF(DRM_IOCTL_BO_SET_LABEL, drm_bo_set_label_ioctl, DRM_RENDER_ALLOW),
 };
 
 #define DRM_CORE_IOCTL_COUNT	ARRAY_SIZE( drm_ioctls )
diff --git a/include/drm/drm_drv.h b/include/drm/drm_drv.h
index 8976afe48c1c..f736ba1f42a6 100644
--- a/include/drm/drm_drv.h
+++ b/include/drm/drm_drv.h
@@ -715,6 +715,24 @@ struct drm_driver {
 			    struct drm_device *dev,
 			    uint32_t handle);
 
+
+	/**
+	 * @label:
+	 *
+	 * This label's a buffer object.
+	 *
+	 * Called by the user via ioctl.
+	 *
+	 * The default implementation is drm_gem_label(). GEM based drivers
+	 * must not overwrite this.
+
+	 * Returns:
+	 *
+	 * Zero on success, negative errno on failure.
+	 */
+	int (*label)(struct drm_device *dev, struct drm_label_object *args,
+				struct drm_file *file_priv);
+
 	/**
 	 * @gem_vm_ops: Driver private ops for this object
 	 *
diff --git a/include/drm/drm_gem.h b/include/drm/drm_gem.h
index 6aaba14f5972..f801c054e972 100644
--- a/include/drm/drm_gem.h
+++ b/include/drm/drm_gem.h
@@ -237,6 +237,13 @@ struct drm_gem_object {
 	 */
 	int name;
 
+	/**
+	 * @label:
+	 *
+	 * Label for this object, should be a human readable string.
+	 */
+	char *label;
+
 	/**
 	 * @dma_buf:
 	 *
diff --git a/include/uapi/drm/drm.h b/include/uapi/drm/drm.h
index 8a5b2f8f8eb9..23b507f5c571 100644
--- a/include/uapi/drm/drm.h
+++ b/include/uapi/drm/drm.h
@@ -626,6 +626,25 @@ struct drm_gem_open {
 	__u64 size;
 };
 
+/** struct drm_label_object - ioctl argument for labelling BOs.
+ *
+ * This label's a BO with a userspace label
+ *
+ */
+struct drm_label_object {
+	/** Handle for the object being labelled. */
+	__u32 handle;
+
+	/** Label and label length.
+	 *  length includes the trailing NULL.
+	 */
+	__u32 len;
+	__u64 name;
+
+	/** Flags */
+	int flags;
+};
+
 #define DRM_CAP_DUMB_BUFFER		0x1
 #define DRM_CAP_VBLANK_HIGH_CRTC	0x2
 #define DRM_CAP_DUMB_PREFERRED_DEPTH	0x3
@@ -946,6 +965,7 @@ extern "C" {
 #define DRM_IOCTL_SYNCOBJ_QUERY		DRM_IOWR(0xCB, struct drm_syncobj_timeline_array)
 #define DRM_IOCTL_SYNCOBJ_TRANSFER	DRM_IOWR(0xCC, struct drm_syncobj_transfer)
 #define DRM_IOCTL_SYNCOBJ_TIMELINE_SIGNAL	DRM_IOWR(0xCD, struct drm_syncobj_timeline_array)
+#define DRM_IOCTL_BO_SET_LABEL      DRM_IOWR(0xCE, struct drm_label_object)
 
 /**
  * Device specific ioctls should only be in their respective headers
