diff --git a/drivers/gpu/drm/i915/intel_guc.h b/drivers/gpu/drm/i915/intel_guc.h
index 2c59ff8d9f39..4f3cf8eddfe6 100644
--- a/drivers/gpu/drm/i915/intel_guc.h
+++ b/drivers/gpu/drm/i915/intel_guc.h
@@ -26,6 +26,7 @@
 #define _INTEL_GUC_H_
 
 #include "intel_uncore.h"
+#include "intel_guc_ads.h"
 #include "intel_guc_fw.h"
 #include "intel_guc_fwif.h"
 #include "intel_guc_ct.h"
@@ -177,6 +178,7 @@ u32 intel_guc_reserved_gtt_size(struct intel_guc *guc);
 static inline int intel_guc_sanitize(struct intel_guc *guc)
 {
 	intel_uc_fw_sanitize(&guc->fw);
+	intel_guc_ads_reset(guc);
 	return 0;
 }
 
diff --git a/drivers/gpu/drm/i915/intel_guc_ads.c b/drivers/gpu/drm/i915/intel_guc_ads.c
index abab5cb6909a..97926effb944 100644
--- a/drivers/gpu/drm/i915/intel_guc_ads.c
+++ b/drivers/gpu/drm/i915/intel_guc_ads.c
@@ -72,43 +72,28 @@ static void guc_ct_pool_entries_init(struct guc_ct_pool_entry *pool, u32 num)
  */
 #define LR_HW_CONTEXT_SIZE	(80 * sizeof(u32))
 
-/**
- * intel_guc_ads_create() - creates GuC ADS
- * @guc: intel_guc struct
- *
- */
-int intel_guc_ads_create(struct intel_guc *guc)
+/* The ads obj includes the struct itself and buffers passed to GuC */
+struct __guc_ads_blob {
+	struct guc_ads ads;
+	struct guc_policies policies;
+	struct guc_mmio_reg_state reg_state;
+	struct guc_gt_system_info system_info;
+	struct guc_clients_info clients_info;
+	struct guc_ct_pool_entry ct_pool[GUC_CT_POOL_SIZE];
+	u8 reg_state_buffer[GUC_S3_SAVE_SPACE_PAGES * PAGE_SIZE];
+} __packed;
+
+static int __guc_ads_reinit(struct intel_guc *guc)
 {
 	struct drm_i915_private *dev_priv = guc_to_i915(guc);
-	struct i915_vma *vma;
-	/* The ads obj includes the struct itself and buffers passed to GuC */
-	struct {
-		struct guc_ads ads;
-		struct guc_policies policies;
-		struct guc_mmio_reg_state reg_state;
-		struct guc_gt_system_info system_info;
-		struct guc_clients_info clients_info;
-		struct guc_ct_pool_entry ct_pool[GUC_CT_POOL_SIZE];
-		u8 reg_state_buffer[GUC_S3_SAVE_SPACE_PAGES * PAGE_SIZE];
-	} __packed *blob;
+	struct __guc_ads_blob *blob;
 	const u32 skipped_size = LRC_PPHWSP_SZ * PAGE_SIZE + LR_HW_CONTEXT_SIZE;
 	u32 base;
 	u8 engine_class;
-	int ret;
-
-	GEM_BUG_ON(guc->ads_vma);
-
-	vma = intel_guc_allocate_vma(guc, PAGE_ALIGN(sizeof(*blob)));
-	if (IS_ERR(vma))
-		return PTR_ERR(vma);
-
-	guc->ads_vma = vma;
 
 	blob = i915_gem_object_pin_map(guc->ads_vma->obj, I915_MAP_WB);
-	if (IS_ERR(blob)) {
-		ret = PTR_ERR(blob);
-		goto err_vma;
-	}
+	if (IS_ERR(blob))
+		return PTR_ERR(blob);
 
 	/* GuC scheduling policies */
 	guc_policies_init(&blob->policies);
@@ -142,7 +127,7 @@ int intel_guc_ads_create(struct intel_guc *guc)
 	blob->system_info.vebox_enable_mask = VEBOX_MASK(dev_priv);
 	blob->system_info.vdbox_sfc_support_mask = RUNTIME_INFO(dev_priv)->vdbox_sfc_access;
 
-	base = intel_guc_ggtt_offset(guc, vma);
+	base = intel_guc_ggtt_offset(guc, guc->ads_vma);
 
 	/* Clients info  */
 	guc_ct_pool_entries_init(blob->ct_pool, ARRAY_SIZE(blob->ct_pool));
@@ -161,6 +146,32 @@ int intel_guc_ads_create(struct intel_guc *guc)
 	i915_gem_object_unpin_map(guc->ads_vma->obj);
 
 	return 0;
+}
+
+/**
+ * intel_guc_ads_create() - creates GuC ADS
+ * @guc: intel_guc struct
+ *
+ */
+int intel_guc_ads_create(struct intel_guc *guc)
+{
+	const u32 size = PAGE_ALIGN(sizeof(struct __guc_ads_blob));
+	struct i915_vma *vma;
+	int ret;
+
+	GEM_BUG_ON(guc->ads_vma);
+
+	vma = intel_guc_allocate_vma(guc, size);
+	if (IS_ERR(vma))
+		return PTR_ERR(vma);
+
+	guc->ads_vma = vma;
+
+	ret = __guc_ads_reinit(guc);
+	if (ret)
+		goto err_vma;
+
+	return 0;
 
 err_vma:
 	i915_vma_unpin_and_release(&guc->ads_vma, 0);
@@ -171,3 +182,15 @@ void intel_guc_ads_destroy(struct intel_guc *guc)
 {
 	i915_vma_unpin_and_release(&guc->ads_vma, 0);
 }
+
+/**
+ * intel_guc_ads_reset() - resets GuC ADS
+ * @guc: intel_guc struct
+ *
+ */
+void intel_guc_ads_reset(struct intel_guc *guc)
+{
+	if (!guc->ads_vma)
+		return;
+	__guc_ads_reinit(guc);
+}
diff --git a/drivers/gpu/drm/i915/intel_guc_ads.h b/drivers/gpu/drm/i915/intel_guc_ads.h
index c4735742c564..7f40f9cd5fb9 100644
--- a/drivers/gpu/drm/i915/intel_guc_ads.h
+++ b/drivers/gpu/drm/i915/intel_guc_ads.h
@@ -29,5 +29,6 @@ struct intel_guc;
 
 int intel_guc_ads_create(struct intel_guc *guc);
 void intel_guc_ads_destroy(struct intel_guc *guc);
+void intel_guc_ads_reset(struct intel_guc *guc);
 
 #endif
