diff --git a/drivers/rpmsg/Kconfig b/drivers/rpmsg/Kconfig
index f96716893c2a..c3fc75e6514b 100644
--- a/drivers/rpmsg/Kconfig
+++ b/drivers/rpmsg/Kconfig
@@ -15,6 +15,14 @@ config RPMSG_CHAR
 	  in /dev. They make it possible for user-space programs to send and
 	  receive rpmsg packets.
 
+config RPMSG_NS
+	tristate "RPMSG name service announcement"
+	depends on RPMSG
+	help
+	  Say Y here to enable the support of the name service announcement
+	  channel that probes the associated RPMsg device on remote endpoint
+	  service announcement.
+
 config RPMSG_MTK_SCP
 	tristate "MediaTek SCP"
 	depends on MTK_SCP
diff --git a/drivers/rpmsg/Makefile b/drivers/rpmsg/Makefile
index ffe932ef6050..8d452656f0ee 100644
--- a/drivers/rpmsg/Makefile
+++ b/drivers/rpmsg/Makefile
@@ -1,6 +1,7 @@
 # SPDX-License-Identifier: GPL-2.0
 obj-$(CONFIG_RPMSG)		+= rpmsg_core.o
 obj-$(CONFIG_RPMSG_CHAR)	+= rpmsg_char.o
+obj-$(CONFIG_RPMSG_NS)		+= rpmsg_ns.o
 obj-$(CONFIG_RPMSG_MTK_SCP)	+= mtk_rpmsg.o
 qcom_glink-objs			:= qcom_glink_native.o qcom_glink_ssr.o
 obj-$(CONFIG_RPMSG_QCOM_GLINK) += qcom_glink.o
diff --git a/drivers/rpmsg/rpmsg_internal.h b/drivers/rpmsg/rpmsg_internal.h
index 3ea9cec26fc0..04e6cb287e18 100644
--- a/drivers/rpmsg/rpmsg_internal.h
+++ b/drivers/rpmsg/rpmsg_internal.h
@@ -15,6 +15,7 @@
 #include <linux/idr.h>
 #include <linux/mutex.h>
 #include <linux/rpmsg.h>
+#include <linux/rpmsg_ns.h>
 #include <linux/types.h>
 #include <linux/virtio.h>
 #include <linux/wait.h>
@@ -164,4 +165,21 @@ static inline int rpmsg_chrdev_register_device(struct rpmsg_device *rpdev)
 	return rpmsg_register_device(rpdev);
 }
 
+/**
+ * rpmsg_ns_register_device() - register name service device based on rpdev
+ * @rpdev: prepared rpdev to be used for creating endpoints
+ *
+ * This function wraps rpmsg_register_device() preparing the rpdev for use as
+ * basis for the rpmsg name service device.
+ */
+static inline int rpmsg_ns_register_device(struct rpmsg_device *rpdev)
+{
+	strcpy(rpdev->id.name, "rpmsg_ns");
+	rpdev->driver_override = "rpmsg_ns";
+	rpdev->src = RPMSG_NS_ADDR;
+	rpdev->dst = RPMSG_NS_ADDR;
+
+	return rpmsg_register_device(rpdev);
+}
+
 #endif
diff --git a/drivers/rpmsg/rpmsg_ns.c b/drivers/rpmsg/rpmsg_ns.c
new file mode 100644
index 000000000000..b3318bf84433
--- /dev/null
+++ b/drivers/rpmsg/rpmsg_ns.c
@@ -0,0 +1,110 @@
+// SPDX-License-Identifier: GPL-2.0
+/*
+ * Copyright (C) STMicroelectronics 2020 - All Rights Reserved
+ */
+#include <linux/device.h>
+#include <linux/kernel.h>
+#include <linux/module.h>
+#include <linux/slab.h>
+#include <linux/rpmsg.h>
+#include <linux/rpmsg_ns.h>
+#include <linux/virtio_config.h>
+#include "rpmsg_internal.h"
+
+/* Invoked when a name service announcement arrives */
+static int rpmsg_ns_cb(struct rpmsg_device *rpdev, void *data, int len,
+		       void *priv, u32 src)
+{
+	struct rpmsg_ns_msg *msg = data;
+	struct rpmsg_device *newch;
+	struct rpmsg_channel_info chinfo;
+	struct virtio_rpmsg_channel *vch = to_virtio_rpmsg_channel(rpdev);
+	struct virtproc_info *vrp = vch->vrp;
+	struct device *dev = &vrp->vdev->dev;
+	int ret;
+
+#if defined(CONFIG_DYNAMIC_DEBUG)
+	dynamic_hex_dump("NS announcement: ", DUMP_PREFIX_NONE, 16, 1,
+			 data, len, true);
+#endif
+
+	if (len != sizeof(*msg)) {
+		dev_err(dev, "malformed ns msg (%d)\n", len);
+		return -EINVAL;
+	}
+
+	/* Don't trust the remote processor for null terminating the name */
+	msg->name[RPMSG_NAME_SIZE - 1] = '\0';
+
+	strncpy(chinfo.name, msg->name, sizeof(chinfo.name));
+	chinfo.src = RPMSG_ADDR_ANY;
+	chinfo.dst = virtio32_to_cpu(vrp->vdev, msg->addr);
+
+	dev_info(dev, "%sing channel %s addr 0x%x\n",
+		 virtio32_to_cpu(vrp->vdev, msg->flags) & RPMSG_NS_DESTROY ?
+		 "destroy" : "creat", msg->name, chinfo.dst);
+
+	if (virtio32_to_cpu(vrp->vdev, msg->flags) & RPMSG_NS_DESTROY) {
+		ret = rpmsg_release_channel(rpdev, &chinfo);
+		if (ret)
+			dev_err(dev, "rpmsg_destroy_channel failed: %d\n", ret);
+	} else {
+		newch = rpmsg_create_channel(rpdev, &chinfo);
+		if (!newch)
+			dev_err(dev, "rpmsg_create_channel failed\n");
+	}
+
+	return 0;
+}
+
+static int rpmsg_ns_probe(struct rpmsg_device *rpdev)
+{
+	struct rpmsg_channel_info ns_chinfo;
+	struct rpmsg_endpoint *ns_ept;
+
+	ns_chinfo.src = RPMSG_NS_ADDR;
+	ns_chinfo.dst = RPMSG_NS_ADDR;
+	strcpy(ns_chinfo.name, "name_service");
+
+	/*
+	 * Create the NS announcement service endpoint associated to the RPMsg
+	 * device. The endpoint will be automatically destroyed when the RPMsg
+	 * device will be deleted.
+	 */
+	ns_ept = rpmsg_create_ept(rpdev, rpmsg_ns_cb, NULL, ns_chinfo);
+	if (!ns_ept) {
+		dev_err(&rpdev->dev, "failed to create the ns ept\n");
+		return -ENOMEM;
+	}
+	rpdev->ept = ns_ept;
+
+	return 0;
+}
+
+static struct rpmsg_driver rpmsg_ns_driver = {
+	.drv.name = "rpmsg_ns",
+	.probe = rpmsg_ns_probe,
+};
+
+static int rpmsg_ns_init(void)
+{
+	int ret;
+
+	ret = register_rpmsg_driver(&rpmsg_ns_driver);
+	if (ret < 0)
+		pr_err("%s: Failed to register rpmsg driver\n", __func__);
+
+	return ret;
+}
+postcore_initcall(rpmsg_ns_init);
+
+static void rpmsg_ns_exit(void)
+{
+	unregister_rpmsg_driver(&rpmsg_ns_driver);
+}
+module_exit(rpmsg_ns_exit);
+
+MODULE_DESCRIPTION("Name service announcement rpmsg Driver");
+MODULE_AUTHOR("Arnaud Pouliquen <arnaud.pouliquen@st.com>");
+MODULE_ALIAS("rpmsg_ns");
+MODULE_LICENSE("GPL v2");
